This Session goes over a debate which captivated university research for many years. Does a company's size determine its success? This is the view held by Richard d'Aveni. Or should one take the view, like Michael Porter, that the characteristics of an industry determine a company's performance? This Session revolves around the 3 main criticisms of Porter's model.
Why one can say that Porter's model:
● is too static
● does not sufficiently reflect hypercompetition
● mixes up operational sources with organisational sources of performance
This course is in Dutch or French only. If this is not a problem for you, by all means go ahead and apply.
Apply for this course
Why one can say that Porter's model:
● is too static
● does not sufficiently reflect hypercompetition
● mixes up operational sources with organisational sources of performance
This course is in Dutch or French only. If this is not a problem for you, by all means go ahead and apply.
Apply for this course