Big data is transforming the world of business. Yet many people don't understand what big data and business intelligence are, or how to use that data to evaluate key metrics for their firm in the future. This course addresses that knowledge gap, giving business people practical methods to create financial forecasts with business analytics and big data. Join Professor Michael McDonald and discover how to use predictive analytics to forecast key performance indicators of interest, such as quarterly sales, projected cash flow, or even optimized product pricing. All you need is Microsoft Excel. Michael uses the built-in formulas, functions, and calculations to perform regression analysis, calculate confidence intervals, and stress test your results. You'll walk away from the course able to immediately begin creating forecasts for your own business needs.
Topics include:
- Review the uses and limitations of business intelligence.
- Determine the most appropriate business decision using data.
- Identify issues in data gathering.
- Describe the process involved in cleaning data.
- Define hedonic models.
- Explain the various statistics used in regression analysis.
Ce cours n´est disponible qu´en anglais. Si ce n´est pas un problème pour vous, soumettez votre demande.
This course is in French only. If this is not a problem for you, by all means go ahead and apply.